We are looking for a data-driven, creative, and strategic Digital Marketing Manager with 3–5 years of experience in B2B digital marketing, preferably in the tech, SaaS, or managed services sector.

You’ll lead all digital marketing activities — from strategy to execution — across channels including paid media, SEO, content, CRM, and performance tracking. Your goal: increase brand visibility, drive qualified leads, and support our US-based sales efforts.

We offer a competitive salary in USD and the chance to work in a dynamic, fast-paced startup environment with significant impact and growth potential.

Key Responsibilities

Digital Strategy & Planning

• Develop and execute a results-focused digital marketing strategy aligned with lead generation and brand growth goals.
• Analyze market trends, competitor activities, and industry benchmarks to continuously improve performance.
• Oversee the digital marketing budget and allocate ad spend for maximum ROI.

SEO & Paid Media

• Lead SEO strategies to improve organic visibility across key services (e.g., managed IT, cybersecurity, cloud migration).
• Launch and manage paid media campaigns across Google Ads, LinkedIn, Meta, and other channels.
• Conduct keyword research, audience segmentation, and performance A/B testing to improve traffic quality and conversions.

Content Marketing & Website Optimization

• Manage creation and publishing of high-impact content (blogs, landing pages, email, case studies) to educate and convert leads.
• Collaborate with technical teams to translate IT solutions into simple, value-driven messaging.
• Optimize and maintain the website for UX, performance, and conversion rates using SEO and analytics tools.

Social Media Management

• Build and manage brand presence across LinkedIn, Facebook, and Instagram.
• Run organic and paid campaigns to drive traffic and awareness.
• Engage with followers and respond to inquiries professionally.

Lead Generation & CRM Integration

• Implement lead generation funnels through SEO, SEM, paid ads, email, and retargeting.
• Manage CRM workflows (HubSpot or equivalent) to track leads, automate nurturing, and optimize sales handover.
• Create email marketing campaigns and nurture sequences based on buyer journeys.

Analytics & Reporting

• Use tools like Google Analytics, SEMrush, and LinkedIn Campaign Manager to track performance.
• Report on KPIs such as traffic, lead volume, CPC, CPA, CTR, conversion rate, and ROI.
• Make data-driven decisions to refine strategies in real time.

• Bachelor’s degree in Marketing, Business, or MIS from a reputable Egyptian university. MBA or digital marketing certification is a plus.
• 3–5 years of hands-on experience in digital marketing, preferably in B2B tech, SaaS, or managed services.
• Deep understanding of SEO, PPC, content marketing, CRM tools, and performance analytics.
• Experience running campaigns for US, UK, or global English-speaking audiences.
• Proven ability to manage cross-channel paid campaigns and drive measurable results.
• Excellent written and spoken English is a must.

 Preferred:

• Certifications in Google Ads, HubSpot, or Meta Blueprint.
• Familiarity with automation tools like Zapier, HubSpot workflows, or CRM-based lead flows.
• Experience working with remote or cross-border teams.